News Article

Jim Gale Kicked Off 2017 With His Business Launch; Nutri-iQ

Local man Jim Gale has kicked off the New Year by launching his new online software Nutri-iQ, a bespoke piece of software designed to be used by Personal trainers (PTs) and nutrition coaches to write meal plans for their clients.

Nutri-iQ is a web based nutrition plan development tool that provides an efficient and easy to use platform where personal trainers will be able to create full comprehensive meal plans for their clients in a fraction of the time that it would take to be written manually and with twice the precision.
Jim says “Nutri-iQ will provide professionals within the health and fitness industry with the tool to improve their clients’ overall well-being and the website will allow all ‘fitness professionals’ to create comprehensive and in depth nutrition plans in a fast and informative manner”

Jim first approached Alt Valley Community Trust in April last year with the possibility of helping him put his Business Plan together with a view to submitting a Start Up Loan application to the Start Up Loan Company.


Nutri-iQ is a membership based website taking monthly subscriptions on various membership types. The company also aspires to create partnerships an affiliations with leading training providers in the fitness industry.
“My perspective from first-hand experience will also allow Nutri-iQ to market its product at the correct sector in the correct way. I understand what a trainer would want to see from such a product and can therefore present it to the market in such a way that they immediately understand why a membership will be an investment as opposed to an expense” said Jim.
Jim who holds an MSc (Hons) in Sports coaching has worked as a Personal Trainer himself for the last three years decided to set up his own limited company which he did with the help of Alt Valley Community trust (AVCT) in September last year.
Through a combination of specific workshops which covered the Start Up process, digital marketing, including Search Engine Optimisation and Business Planning, as well as several bespoke one-to-one sessions, the Advisors at Alt Valley Trust have helped Jim with his successful application for the necessary Start Up Loan funding, via the Start-up Loan Company.

Alt Valley Trust are one of the delivery Partners of the Enterprise Hub Business Start Up programme covering the whole Liverpool City Region.

Jim praises the contribution of the Alt Valley Business Support Team:

“Alt Valley took all of the disorganised craziness in my head and helped me to organise it into an actionable plan with the workshop events and one-to-ones: I was able to get funded and starting planning the actual business”.

Alt Valley Business Advisors John Mathias worked with Jim. John adds:

“I was impressed with Jim not only did he have a great idea but also the enthusiasm, drive and attitude to take the idea forward. It was great to see Jim develop his business idea and bring it to fruition, it’s a great concept and Jim has already made significant headway setting up his business and launching Nutri-IQ. Jim was able to modify his Business Plan and Cash Flow forecast resulting in a successful Start Up Loan application. In addition we were able to provide as much knowledge and information as he needed in order to ensure his business gets off to a great start.”
The Enterprise Hub Business Start Up programme runs until the end of 2018 and people thinking about starting up on their own or forming a company can access a huge range of start up support designed to give their business the best possible chance of success.


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